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Published Nov 25, 21
5 min read

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Being able to show off their interiors and exteriors in this way allows hotels to connect with prospective guests in a way they haven’t been able to do before. 360 panoramas can be used to showcase exteriors and interiors By allowing the user to explore the space themselves, 360 VR photography creates a sense of immersion.

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We work with a wide range of clients from different industries. We understand that no two projects are the same and we approach each one with a fresh canvas. Plan Once we understand the client and the project, we plan every step meticulously. The planning phase is a crucial part of any 360 photography production process.

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The planning involves the style of the shoot, the equipment to be used, and the subject and destination of the shoot. We always guide the client through the process so that everything is straight forward and easy to understand. Shoot Of course, there’s no 360 images without a shoot! We arrive with all the equipment and staff needed for the photography process.

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Precision is a very important aspect of 360 photography. It is key that our cameras are set up correctly to remove any image distortion. We also ensure that any motion is reduced, so that we can produce the sharpest images possible. At Immersion VR, we have state-of-the-art specialist cameras, motion rigs, and equipment that capture outstanding quality images.

Post Production Once we are happy with the shots we’ve got, we take it back to our studio to start the post production. This is where the magic happens! The footage must be carefully and precisely merged together to produce a seamless spherical image. We are professional image retouchers and we utilise the latest software (Photoshop, Lightroom, PTgui) to clean up, retouch, and colour correct each image.

We always ask our clients for feedback at the end of the project. We like to ensure that they are happy with the finished product. Feedback also allows us to continually improve our service. We aim to provide the best experience, from the start of the project to the finish.

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Why chose us for your 360 photography production? We have a wealth of experience in the industry and we are deeply passionate about VR. With a highly trained crew and a desire to exceed expectations, we produce some of the best 360 images in the UK. Immersion VR at work! We also produce various types of 360 photography including stereoscopic and 6Do, F (6 degrees of freedom) photography.



We have produced 360 photography for a range of clients across the country and overseas. We take great pride in the quality of our work and we approach each project with the same level of professionalism. Our state of the art equipment and post production skills are renowned amongst 360 photography production companies.

5° Tilt VR Head, before camera is mounted. When it comes to a , my personal choice is the Nodal Ninja Ultimate R10 7. 5° Tilt with lens ring for Sigma 8mm fisheye. This is a high-quality, compact, and easy-to-use VR head kit that is designed to be used specifically with the Sigma 8mm fisheye lens.

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This is important because pressing the shutter button with your finger can cause the VR head to shift slightly, messing up the stitch alignment. There is little room for error when it comes to stitching 360 photos. If you do not own a cable release or remote, you can also use a 5-second camera timer to reduce possible vibrations or shake.

How do you shoot a 360 photo? The first step in shooting a 360 photo is to figure out where the best spot to place the camera is and set up the tripod. With a 360 photo, you don’t think about composition in the way you would with traditional photography.

Generally, setting the tripod at about 5’ high provides the most natural viewing angle, comparable to what a person would see with their eyes if they were standing there. The exception is if you are shooting an interior space with low ceilings. Then you would want the camera height to be approximately equal distance between the floor and ceiling.

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With the Nodal Ninja VR head mounted to the tripod, adjust the tripod legs as needed until the bubble is exactly in the centre of the circle on the level. You don’t want to have the camera attached at this point because it will get in your way of looking straight down at the level.

For this reason, . When you are setting up the lens ring that comes with the Nodal Ninja, you will be taping the focus ring in place (set to focus about 1 meter away) before locking the ring in place on the lens. Therefore, your focus is already set and the camera should be switched to manual so that it isn’t trying to autofocus as you shoot (details about this can be found in the Nodal Ninja setup instructions PDF ).

When you think you have the correct exposure, shoot test shots all the way around in a circle in each VR head position and make sure that exposure works for all shots. Adjust the shutter speed if needed to set the best average exposure for all positions. Shooting Now that the camera settings are all locked in, you are ready to take the photos.

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These are the positions at which you will take the photos. Using the Nodal Ninja VR head with the Sigma 8mm fisheye lens, you need to take 4 photos in total (at 0°, 90°, 180° and 270°) in order to complete a 360° image. So start at 0° and take the first shot using the cable release.

Rotate again to 180° and take the third photo. Finally, rotate to the last position at 270° and take the last shot. This is what the stitched JPEG image looks like out of PTGui. How do you stitch a 360 photo? After the shooting is complete, you now move into the realm of post-processing.

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